Enlightenment Demands of Russians

Abstract

The article presents the results of a large-scale survey conducted by Russian “Znanie” Society in 2017. The survey measured citizen awareness of local and national enlightenment initiatives, interest in specific topics and formats of educational events, motivation for learning and development, and willingness to pay for educational products, and it also tested the concept of an online enlightenment portal. We analyze the current globalization trends affecting the formats, topics and technology of enlightenment as well as educational niches that could be of public interest and of benefit to the digital future. Conclusions are made about the most in-demand fields of study and format preferences in learning and development.