"Be the leader", or "Everything is to your pocket": Comparative Description of the Moscow Advertisement in the Metro and Outdoor Advertising

  • Мария Сергеевна Добрякова
  • Евгения Владимировна Надеждина
DOI: https://doi.org/10.17323/1726-3247-2005-2-83-91
Keywords: consumers, advertisement, outdoor advertizing, metro advertizing

Abstract

Detailed description in the text

Published
2010-12-31
How to Cite
ДобряковаМ. С., & НадеждинаЕ. В. (2010). "Be the leader", or "Everything is to your pocket": Comparative Description of the Moscow Advertisement in the Metro and Outdoor Advertising. Journal of Economic Sociology, 6(2), 83-91. https://doi.org/10.17323/1726-3247-2005-2-83-91
Issue
Vol 6 No 2 (2005): Economic Sociology
Section
Professional Reviews